MULTI-BRAND CLIENT PROJECT

Rogers Group Australia

Ongoing website design, eCommerce, SEO and online improvements across three Hunter Valley businesses.

CLIENT Rogers Group Australia
LOCATION Muswellbrook & Hunter Valley
PROJECTS 3 Business Websites

THE CLIENT

One Client. Three Different Brands.

My work with Rogers Group Australia has developed into an ongoing relationship across multiple businesses in the Hunter Valley.

Rather than using the same approach for every brand, each website has been developed around the individual business, its customers and the services or products it needs to promote.

This includes ongoing work for Hunter Valley Heating, The Fireplace Fixer, and the newer Hunter Valley Alfresco Living brand.

The result is a connected group of professional websites while still allowing each business to have its own identity and purpose.

THE WEBSITES

Three Hunter Valley Brands

Each website serves a different part of Rogers Group Australia while maintaining a professional and consistent online presence.

Hunter Valley Heating website designed and improved by The Website Fixer
01

RETAIL • ECOMMERCE • SEO

Hunter Valley Heating

Ongoing website design and improvement work for a local fireplace, heating and outdoor cooking retailer.

  • Website redesign and layout improvements
  • Product and collection implementation
  • eCommerce improvements
  • Search engine optimisation
  • New product launches and promotional content
  • Ongoing website maintenance and support
Visit Hunter Valley Heating →
The Fireplace Fixer website improved by The Website Fixer
02

SERVICES • WEBSITE • LOCAL SEO

The Fireplace Fixer

Website improvements focused on clearly presenting installation, servicing and repair work while making it easier for local customers to find and contact the business.

  • Website design improvements
  • Service presentation and navigation
  • Local SEO improvements
  • Clear enquiry-focused calls to action
  • Mobile usability improvements
  • Ongoing content updates
Visit The Fireplace Fixer →
Hunter Valley Alfresco Living website designed by The Website Fixer
03

NEW BRAND • NEW WEBSITE

Hunter Valley Alfresco Living

A new online presence developed for the group's shutters, blinds and outdoor living services across the Hunter Valley.

  • New website development
  • Branding and visual direction
  • Service-focused website structure
  • Local Hunter Valley positioning
  • Mobile-friendly design
  • SEO-ready foundation
Visit Hunter Valley Alfresco Living →

ONGOING WORK

More Than Just Building a Website

The Rogers Group Australia projects show how I can continue working alongside a business as its websites, products and services grow.

💻

Website Design

Designing and improving websites around the individual needs of each brand.

📈

SEO

Improving website structure, content and local search visibility over time.

🛒

eCommerce

Product pages, collections, imagery, descriptions and online store improvements.

🎨

Branding & Graphics

Supporting new services and businesses with consistent online visuals.

🛠️

Ongoing Support

Regular changes, new content, product launches and website maintenance.

📍

Local Focus

Positioning each business for customers across Muswellbrook and the Hunter Valley.

★★★★★
“Liam has worked across several of our businesses and has been easy to deal with throughout. He understands what we're trying to achieve and is always happy to make changes and keep improving the websites.”
M
Mike

Rogers Group Australia

THE RESULT

A Long-Term Digital Partnership

Rather than treating each website as a one-off build, my work with Rogers Group Australia has continued as the businesses have evolved.

From improving existing websites and adding new products through to creating an entirely new brand and website, the relationship demonstrates the value of having ongoing website support available when a business needs it.

3 Business Brands
3 Websites
Ongoing Website Support

NEED SOMETHING SIMILAR?

Let's Improve Your Business Online

Whether you have one business or several brands to manage, I can help with website design, SEO, eCommerce and ongoing improvements.

No obligation • Free quote • Response within 24 hours